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Konga Lays Off 10% Of Its Staff - Career - Nairaland 1o5c6t

Konga Lays Off 10% Of Its Staff (23350 Views)

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tsticks(m): 3:12pm On Jan 15, 2016
Nigerian ecommerce marketplace, Konga.com is laying off ten percent of its 800-strong workforce in what it is calling a restructuring exercise.

According to sources familiar with the situation, the layoffs will run across the whole organization. The company expects to reap operational efficiency and business effectiveness gains from the move.

In an emailed statement to TechCabal, a Konga representative said:

“With this restructuring and by taking advantage of new innovations and retail opportunities in the market space, we are optimistic that we are on the path to grow an even healthier and more sustainable business, whilst delivering best in class service to our customers. The decision to restructure and realign our company’s focus to be more agile in the prevailing local economic conditions is not one that was taken lightly”.

The company says it is offering severance packages to the 80 workers affected by the restructure, and will assist with connecting them to other opportunities that match their competences.

Since 2014, Konga has been steadily reinventing itself as a marketplace rather than the e-tailer it began life as in 2012. Which means that it is taking in less inventory and making use of less warehousing infrastructure while turning its attention to working more with merchants. It stands to reason that the ecommerce startup might require less in-house capacity than it currently has to efficiently run its operations.

Macro-economic and market dynamics are also at play as well. Rival ecommerce startup, Jumia, as well as Iroko, and DealDey, effected job cuts in late 2015, a move that we believe is a matter of them pragmatically correcting themselves before the markets correct them.

According to Crunchbase data, Konga has raised an aggregate of $74 million, but internally we believe the true number to be north of $100 million. Revenues grew 450 percent from 2013 to 2014. During its 2015 Yakata Sales, Konga’s CEO Sim Shagaya took to Twitter to announce that Konga processed about N110 million worth of orders in the first four hours.


http://techcabal.com/2016/01/15/konga-com-is-laying-off-10-percent-of-its-workforce-in-a-restructuring-exercise/
meandme2: 3:16pm On Jan 15, 2016
Its well.
Re: Konga Lays Off 10% Of Its Staff by Nobody: 4:23pm On Jan 15, 2016
Courtesy of Buhari led directionless economy & clueless finance minister!

58 Likes 2 Shares

Mustay(m): 6:07pm On Jan 15, 2016
During its 2015 Yakata Sales, Konga’s CEO Sim Shagaya took to Twitter to announce that Konga processed about N110 million worth of orders in the first four hours.

Source: Techcabal

How much was realized?

4 Likes

akp202(m): 8:41pm On Jan 15, 2016
were is 9ja heading to...alot of persons are looking for jobs,economy is crumbling,bokoharam is bombing, IPOB's are agitating,niger delta militants are warming up as if these is not enough konga is adding more salt to injury.... sad ....

14 Likes 1 Share

ikedi94(m): 9:36pm On Jan 15, 2016
naxo konga dey do o.. I don wrk with dem b4.. Naxo dem say person mismatch iphone6s for infinix.. Dem kan use dat wan send us comot 4 konga warehouse.. God will give evry1 on nairaland a betterlife..

18 Likes 1 Share

Re: Konga Lays Off 10% Of Its Staff by Nobody: 10:07pm On Jan 15, 2016
oh why
brunofarad(m): 10:07pm On Jan 15, 2016
KONGA and JUMIA are prime example of a company that embark on panic advertising.

They vote in millions of money daily into adverts believing that they may not sell without massive adverts.

Meanwhile the customer service is next to crap.

Hence they have fewer resales and referrals to their client base.

This is exaclty what is happening to the business now.

19 Likes 1 Share

EmekaBlue(m): 10:07pm On Jan 15, 2016
sai baba settings

2 Likes

anonimi: 10:08pm On Jan 15, 2016
The SCAMMERS who promised us change have killed us all, literally nairaland.macsoftware.info/attachments/2236329_fbimg1426964019374_jpegf0426a8233bbbeb8b2d08838e693f36e



[img]http://i.onthe.io/vllkytaHR0cDovL2Nkbi0wMS5uYWlqLmNvbS9vL3dObkJ2Mmc1cFl6QjJkblFua0UycVZJTy5qcGc=.prx.r800x600.3eeade4c.jpg[/img]



16 Likes 2 Shares

BE811APP: 10:08pm On Jan 15, 2016
hard times ahead

9 Likes

AmakaDNB(f): 10:09pm On Jan 15, 2016
Not funny o
daamazing(m): 10:09pm On Jan 15, 2016
and jumia own staff are selling malata m5 at nearly 500k.I think they should be laid off too.

2 Likes

Pidggin(f): 10:10pm On Jan 15, 2016
Blame PMB

2 Likes

daveyjay(m): 10:11pm On Jan 15, 2016
Bleep that shiiit
Taofeekbasit(m): 10:13pm On Jan 15, 2016
Ehhhh
Make them pay their entitlement na.
Na wetin E-trading dey cause be that.
Technology dey make peolpe loose job
daveyjay(m): 10:15pm On Jan 15, 2016
Konqa that markets substandard gadgets, I bouqht a 30000mAh powerbank and it's functionality is absolutely different from its description
osusuallstars: 10:15pm On Jan 15, 2016
before konga there was job and if they leave konga, they will still work. konga my foot

7 Likes 1 Share

Tochaigh: 10:16pm On Jan 15, 2016
thefakestan: 10:17pm On Jan 15, 2016
Konga, that song keeps ringing in my head.










ThefakeStan

1 Like

adjoviomole(m): 10:17pm On Jan 15, 2016
Oya o come and blame GEJ

1 Like

BIGTinfotech: 10:22pm On Jan 15, 2016
Lol
LastSurvivor: 10:22pm On Jan 15, 2016
Courtesy of the dullard's voodoo economic policies

2 Likes

BIGTinfotech: 10:22pm On Jan 15, 2016
The moment they started charging delivery fee for each item bought, even though ordered at the same time. That was when they started going down.
I told one of their customer service agent precisely that.


Online shops are supposed to be cheaper than your regular market. People are complaining of exorbitant prices on regular market, and Here you are increasing it online...what a joke.

16 Likes 1 Share

Re: Konga Lays Off 10% Of Its Staff by Nobody: 10:23pm On Jan 15, 2016
Layoffs have been the norm for private companies since mid last year.
Re: Konga Lays Off 10% Of Its Staff by Nobody: 10:25pm On Jan 15, 2016
Kk
lohresloco: 10:27pm On Jan 15, 2016
apparently it is rocket science..... pdp was a hit back to back from obj to yaradua to GEJ..... sheeesh ...sombori complete the rest.....awon APC want to kill us.....if in corruption we ate and had hope of a more innovative tomorrow and the change agent can't even give the basics ,then what is the use of a corrupt-less government
anonimi:
The SCAMMERS who promised us change have killed us all, literally nairaland.macsoftware.info/attachments/2236329_fbimg1426964019374_jpegf0426a8233bbbeb8b2d08838e693f36e



[img]http://i.onthe.io/vllkytaHR0cDovL2Nkbi0wMS5uYWlqLmNvbS9vL3dObkJ2Mmc1cFl6QjJkblFua0UycVZJTy5qcGc=.prx.r800x600.3eeade4c.jpg[/img]



a

9 Likes 1 Share

Payshence(f): 10:31pm On Jan 15, 2016
Black friday yaf run dem dwn...YAKATAAAAAAA

1 Like

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