NewStats: 3,265,532 , 8,187,113 topics. Date: Sunday, 15 June 2025 at 03:36 PM lg20

• “This year, we employed over 1,200 people, directly and indirectly, we touched every bit of the economy, and today we had over four to ten thousand people across various industries working on this show”.

By Solution Emmanuel

Multichoice Nigeria, the organiser of the popular BBNaija reality show, say the just concluded season 7 cost N4.7 billion to produce.

John Ugbe, Multichoice’s chief executive officer, revealed this at the prize presentation ceremony held in Lagos on Tuesday.

Tagged ‘Level Up’, the show premiered on 23 and 24 July and ended on Sunday with 25-year-old Phyna declared winner of the N100m star prize.

Mr Ugbe said: “This show also contributed to the Nigerian economy; an example is the production cost of about 4.7 billion Naira, including licensing, auditing, marketing, remodelling cost”.

He also revealed that as part of Big Brother Naija’s contribution to the economy, they created employment opportunities for many.

“This year, we employed over 1,200 people, directly and indirectly, we touched every bit of the economy, and today we had over four to ten thousand people across various industries working on this show”.

On the statistics of votes gathered at the competition this year, Mr Ugbe said this edition broke previous records with over 1 billion votes cast.

During his remarks, he congratulated Phyna on her win and expressed his gratitude to all her housemates

“Thank you, level up housemates, the real ones, the fake ones, even the riders; you all played your part in this beautiful season, you gave us entertainment, and we watched you for ten weeks”.

He also thanked all the sponsors of the show and the team of Big Brother Naija like Pocket by Piggyvest, headline sponsors, Flutterwave-our associate sponsors and all the other sponsors”.

The CEO also stated that the games and tasks created more winners this year with over an N100m worth of prizes won just from jobs alone this season”.

While expressing gratitude to the viewers and fans, Mr Ugbe revealed that some lucky fans who locked in their favourites with multiple votes would receive N1m each.

Teamwork
Ebuka Obi-Uchendu, the show’s host, spoke on the processes that made the just concluded season a success.

He said: “It takes a village to get this off the ground; on a Sunday live eviction show alone, over 50 people are working, while indirectly, over 14,000 people are involved in the Saturday night parties, in aspects like costumes and other things.”

“I was very nervous when the season started; we had two channels; I hoped we wouldn’t have any glitches or something,” Ebuka said while speaking on the new twist and developments this season.

https://www.timesng.com/entertainment/naija-fashion/557807-bbnaija-season-7-cost-n4-7-billion-to-produce-multichoice.html

We're done with BBNaija, it's time to take back our country from these crooks.

Vote wisely!

Phyna as a winner was just GOD..cos if we use human eye,she no deserve am..but one billion naira..na lie

4.7 billion, its like naira has become Zimbabwe currency

4.7 to produce low rate porn.. dis multi choice sef

Okay.

Ok

This is scam ooooo! How much the winner collect sef

Una feel say we be fools? This lie strong ooooo
Make una they lie small na yet the winner only goes home with just 100m . Naija

Expensive

Odds to win 2023 Presidential Election

Bola Tinubu - 2.57
Atiku Abubakar - 3.60
Peter Obi - 50.2
Rabiu Kwankwaso - 62.5
Others - 1000.0

And they give winners only 100million naira

Their business

Nigerias and exaggeration, which one is 4billion.

Oya post the profits


hahahahahahahahahahahahahah

This season failed miserably, 2023 Election noise drown the nonsense p0,rn show

Finally, we can have our peace.

What about the revenues you made from your pervert sponsors who pride themselves in promoting pornography?

Okay. How much did you guys Make?

Why not show how much you earned

.

Imagine channeling this huge amount into some productive venture.

Make the cost 100 billion, HOW CARE?

4.7 billion that could have been used to build a mini factory to produce decoders and employ youths. Its sad we don't get our priority right

yemzone:
Expensive

Odds to win 2023 Presidential Election

Bola Tinubu - 2.57
Atiku Abubakar - 3.60
Peter Obi - 50.2
Rabiu Kwankwaso - 62.5
Others - 1000.0

Tinubu's odd high oo. E no suppose 1.05

Krazy is in ur head

No be only break previous records. This one is a lie and this is just a company trying to protect itself. The vote this year was extremely poor. The audience was poor, this show was swallowed up. The statistics quoted here are simply fabricated figures to get more investors.

The shitshow cost billions hahahahaha

How she no deserve am? you go just Dey type rubbish every time